Joyful fashion: Chinami Mori’s colorful weavings, and her model-grandmother

By Ingrid Fetell Lee

Chinami Mori grandma instagram

Japanese artist Chinami Mori weaves vibrantly colored and textured scarves using a technique called Saori, which eschews rigid rules, allowing the weaver to incorporate colored yarn, string, and fabric in a freeform way. Her 93 year-old grandmother Emiko stops by her studio regularly, and in a delightful twist, often models her creations for Chinami’s Instagram feed. The combination of Emiko’s joyful personality with the playful, multicolored weavings is enough to snap anyone out of a bad mood.

I love how this challenges the convention of models having to be pre-teen and sour-faced to be fashionable. There are many times when I want to feature clothing on this blog and then think twice, because the expression on the model’s face is so grumpy that it seems to undercut the whole thing. Seeing these photos, it makes me wonder why more brands don’t use smiling models: don’t they want us to believe we’ll be happy when we buy their stuff?

Chinami says of Emiko, “She’s my favorite person in the whole world. I make grandma happy, and that’s just so much fun for me, too.”

93 year old grandma model instagram saori 1000weave chinami mori 5

93 year old grandma model instagram saori 1000weave chinami mori 10

93 year old grandma model instagram saori 1000weave chinami mori 14

93 year old grandma mori chinami1

ChinamiMori 5

93 year old grandma mori chinami2

1213962592906065383508915632088n

Find Chinami Mori’s creations and Emiko’s delightful poses on instagram: @1000wave. She doesn’t sell internationally yet, but hopefully soon!
Images: Chinami Mori @1000wave

January 19th, 2016

Share:

Lost your spark?

The Joy Jumpstart is a 7-day, self-guided program to help you break out of a rut and reconnect with what makes you feel truly alive.

    Discussion (3 Comments)

  1. Christine Adams on January 19, 2016

    This made me smile, no….GRIN! Joyful fashion, joyful women, joyful relationship!

    Reply
    1. Ingrid on January 21, 2016

      Hi Christine! Glad you liked it too 🙂

      Reply
  2. Sherry on January 19, 2016

    Wow! those colors and textures really sock you in the eye! I love it! And I want one of those hats! One that would make people smile when they see me!

    Reply

Leave a Comment

What's killing your joy? Take this 3-minute quiz to find out.
Free Resource

Find more joy every day

Our free workbook has 5 simple strategies that will make life better right now.

You'll also receive periodic updates on new things from The Aesthetics of Joy. We respect your privacy. Unsubscribe at any time.